
GCSE Product Design
Controllled Assessment

/investigating
This investigating section is worth 8 marks.
You will investigate (research) your design and evaluate your findings, it will be made up of several pages:
1. Task Analysis
2. Product Analysis
3. Technical Investigation
4. Market Research
5. Antrophometrics/Ergonomics
6. Specification
7. Moodboard
To get 7/8 Marks (A-A*) in this section you must show the following:
I have chosen relevant research material that will help me to generate original design ideas.
I have demonstrated an excellent understanding and analysis of the design context.
I have undertaken detailed analysis of relevant existing products or systems which will help with my design ideas.
I have completed a comprehensive analysis of relevant research material
.I have provided specific design criteria, which clearly links to my analysis.
I have identified a specific target market and produced a profile of the intended consumer/user.
To get 5/6 marks (C-B) in this section you must show the following:
I have demonstrated good understanding and analysis of the design context.
I have demonstrated good analysis of relevant products or systems undertaken.
I have demonstrated good analysis of the relevant research and the design context.
I have provided design criteria which clearly links to my analysis
I have identified a specific target market for my product.
To get 3/4 marks (E-F) in the section you must show the following:
I have shown a basic understanding and analysis of the design context.
I have completed some analysis of related products or systems.
I have made a superficial analysis of most of the research material and the context.
My design criteria reflects most of my analysis.
I have considered a few things about the likely consumer/user.
To get 0-2 (U-G) marks in the section you must show the following:
I have not really understood or analysed the design context.
I have commented on other products or systems which might be helpful to me.
I have provided some research and analysis of the design context.
I have provided a few design criteria.
I have not really considered the person who would use my product or where it might be sold.